When I started my personal concierge company back in 2007, there were particular concierge sites that I looked to for guidance. Much of that guidance (how best to build your website, how to price yourself, what services to offer, etc.) I plan to provide you in greater detail in this blog as I move forward. However, even after I get around to writing those posts, looking at good examples of other personal concierge companies can help a great deal. Also, if you’re looking for the fast track on starting your business with more in depth information, you may want to consider The Personal Concierge Starter Kit.
PLEASE NOTE: These are companies I found randomly during online research and, as of the writing of this post, have never been in direct contact with. I’m not sure how successful they are, but a few of these are examples I took guidance from back in 2007 and I guess this is my way of complimenting their excellent sites or services. If you are a part of one of these companies, I’d love to hear from you!
Fini Concierge has been around for a while and their site is wonderfully comprehensive and personal. I appreciate their full list of services, that they include their prices, great FAQs, the news articles, and the about page. They are very clear on their terms and conditions and their processes, which is refreshing. It’s not the prettiest site, but I feel I can trust these people and would definitely try out Fini Concierge if I was in their target market. One thing I’d be curious about is how successful their client portal is and what is behind it as the majority of my clients weren’t interested in any online access I provided them.
Red Butler and Tillingers’ City Schleppers are very different forms of personal concierge businesses. Both feel much more corporate, impersonally professional, and limited in the services they provide. However, they are both impressive in their own right and have their place. Red Butler seems more fitting for the traveling professional while Tillingers seems to be targeting residential, commercial, and corporate towers for behind-the-desk concierges with the added bonus of errand running. My impression is that both likely target businesses who will pass on the benefits to their employees or building tenants.
6/9/2012 Update – It seems the Red Butler site is down. I’m not sure if they went out of business, but I’ve removed the dead links from this page. I’m leaving the info here as an FYI.
Priority Errands does an excellent job of keep the site fresh with a blog, a great Twitter profile, and rave reviews. Cheryl of Priority Errands has taken a different approach and seems to spend a fair amount of time on her online presence. It is a different marketing approach than most personal concierge companies seem to pursue and I’m curious if it has led to her having more tech savvy customers. Her rates are difficult to find on her site and seem low, but it is clear that she loves what she does and that’s a great thing.
8/17/2012 Update – Priority errands has closed. Sadly it looks like I’ll need to do a new example post soon.
Pindone is a startup that provides a less personal experience but certainly a different approach. Limited services and more web-based, pindone is all online for quick errands. I’m not sure how this might help you think about starting your own personal concierge business, but I thought it was cool enough to share.
Lifestyle Elements is a nice clean site with great information about the benefits of a personal concierge, service listings, straightforward rates (thank you!), and a great blog that pulls you in. They’ve also taken an extra smart step to add a free ebook to those that sign up for their newsletter, which is a great way to get a nice list of potential clients to market to.
Update September 2012: With a few of these businesses closed, I felt it was time to create a follow-up post: Great Concierge Company Examples – Round II. Worth checking out.
As you can see from this selection, there is quite a variety of sites and offerings. It is also helpful to remember that plenty of personal concierge companies do not have websites. Feel free to find other personal concierge sites that fit what kind of concierge you want to be and perhaps target a similar market.
Are there any other excellent personal concierge sites worth sharing? Please comment below!